AAKS AROUND THE WORLD

 
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From New York to Paris with love!

After a stop in New York to attend NY NOW and a fortuitous encounter with the inspiring Iris Apfel, I arrived in Paris just in time for Maison & Objet!

For the second year in a row we showcased our bags at the not-to-be-missed Parisian design rendez-vous. We also presented our first home décor line - handmade by Malian artisans in collaboration with the UNHCR.

From a business-oriented perspective, participating in trade shows is an efficient way to drive sales for the brand. But for those of you who are used to traveling the globe to take part in such events, you know there is more to it than just financial gain. It is also a great opportunity to meet up with knowledgeable people with a keen eye for design and fashion products. At Maison & Objet, the various backgrounds of attendees opened the way for engaging conversations about the creative process and concept behind our hand-woven lamps and bags. If you have the opportunity to join in next year, I would highly recommend it!  And yes, you will connect with buyers from top European stores too.

 
 
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